Mason’s Famous Lobster Rolls Opens Two New Southwest Florida Locations

Mason's Famous Lobster Rolls just launched two restaurants in Lee County. New England-style seafood has arrived in south Fort Myers and Estero.

The south Fort Myers location opened on Dec. 3, 2025, at 6900 Daniels Parkway, while the Coconut Point restaurant at 8017 Plaza Del Lago Drive will open in early January.

Franchise owners Lisa, Kevin, and Kevin Stroud Jr. already run several Virginia locations and decided Southwest Florida was perfect for their next move. The family picked this region after years of success with the fast-casual concept up north.

Founded in 2014, the chain built its name on sustainably sourced seafood. Traditional lobster roll preparation methods remain central to the menu.

Classic Maine and warm buttered Connecticut styles anchor the offerings. Guests can also order crab rolls, shrimp rolls, chowder, bisque, and lobster mac and cheese.

Both locations will serve customers from 11 a.m. to 8 p.m. daily.