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Cosmetics Giant Revlon Files for Bankruptcy Protection

A headline you might never have thought possible to read. Cosmetics giant Revlon files for bankruptcy protection.  It’s not necessarily because consumers don’t want Revlon products, although the company has…

eyelash

Eyelashes during Fashion East at London Fashion Week Fall/Winter 2015/16 at ICA on February 20, 2015 in London, England. (Photo by Miles Willis/Getty Images)

Miles Willis / Stringer

A headline you might never have thought possible to read. Cosmetics giant Revlon files for bankruptcy protection.  It's not necessarily because consumers don't want Revlon products, although the company has faced increased competition.

It began with a decline in spending when more people were staying at home due to the pandemic. Then things escalated with supply chain problems. The filing said those problems have made it impossible for them to fill nearly one-third of  customer demand.

Cindy CrawfordDavid Livingston/Getty Images

Supermodel and actress Cindy Crawford is mostly known for her editorial work throughout the ‘80s and ‘90s, and recently walked the runway in 2017 during an homage to the late Gianni Versace. She has also been a spokesperson for Revlon

Some of the world's most famous celebrities have put their faces behind Revlon; Cindy Crawford, Susan Sarandon, Salma Hayek, Oprah Winfrey, Halle Berry and more.

Through the bankruptcy filing, the iconic company is hoping to regroup, refocus and come back even better.

See what supermodel's name appears on the list of most popular baby names in Florida.

Gina Birch brings the sunshine to Sunny 106.3 every weekday morning from 6-10. She has worked in radio, television and print in Southwest Florida for nearly 30 years. During that time, she has become an advocate for numerous charities including those that support animals, children, women and wellness. In addition, she has written for numerous local, regional and national publications about food, wine and travel. Those are her longtime passions...along with shoes.